Deepika Padukone vs. The Times of India - What would (not should) TOI do next?

Deepika Padukone vs. The Times of India – What would (not should) TOI do next?

Usually, a PR crisis gets amplified because of media. But in case of The Times of India, it is intriguing to see a PR crisis they fanned and find themselves in! Given their massive clout, you could argue if there is a reputation crisis at all, for them. The counter argument to that is the fact that many other publications wrote… Read more →

Is the Narendra Modi Government's use of social media really transformational?

Is the Narendra Modi Government’s use of social media really transformational?

(This post was updated on September 5, 2014 – see update at the end of the post) First, there was this piece in Business Standard. The crux was, Since the Narendra Modi-led government took charge at the Centre, journalists tracking central government ministries and departments have been busy 24×7. Not because the new establishment is holding back-to-back press conferences, going… Read more →

Media quoting from Twitter vs. Media quoting from Twitter and not mention Twitter as the source

Media quoting from Twitter vs. Media quoting from Twitter and not mention Twitter as the source

I had retweeted (yesterday) @Ravages’ series of tweets about his nightmarish effort to recover money from Citibank India after a debit card fraud. See the full series of tweets. When he alleged that The Times of India was being slimy to report on his story when he hasn’t consented to it being reported in print media at all, I was all… Read more →

Suarez’s apology – Facebook vs. Twitter

I was curious to see the relative reach between Twitter and Facebook, particularly after that viral tweet comparing the Snickers’ reach on Twitter vs. Facebook, for the Suarez update. So, here is another Suarez update for comparison – his apology, on Twitter (2 tweets, in 2 languages) and on Facebook. Facebook: Twitter: So, on Facebook, his fan base was 7,910,771… Read more →